Atlantic Retail

Revolutionizing aerial map creation for commercial real estate professionals

Automation Maps Real Estate

The client

Atlantic Retail is a commercial real estate firm specializing in providing tailored brokerage services across the United States. They support clients through every phase of the real estate process, from site selection to final sale, with deep industry expertise and an extensive network of relationships. Their teams work tirelessly to meet the diverse needs of tenants, landlords and investors across the retail sector.

The Problem

Atlantic Retail's brokers regularly need detailed maps, or aerials, that display site locations and surrounding points of interest, such as other retail locations within a specific geographic area. Before Codelitt's involvement, the process for creating these aerials was manual and inefficient. Brokers would have to request each aerial from the marketing team, specifying the city and points of interest to highlight. The marketing team would then manually create the aerial using Adobe InDesign, a process that was lengthy, iterative, and error-prone. Each step—finding the right logos, adding points to the map, and ensuring the final product was aesthetically pleasing—was done manually each time, taking up significant resources and time.

The Solution

Codelitt developed a custom platform for creating aerials, a bespoke tool that streamlines and automates the process. With the aerials platform, the marketing team can now generate high-quality, print-ready aerials in just a few minutes, while maintaining the ability to customize them. The platform features:

Automated Logo Fetching: Logos for selected companies are fetched from an API, eliminating the need for manual searches.
Map selection: Marketers can easily select the area of interest in the map with accuracy.
User-Friendly Interface: Marketers can easily select companies and points of interest using a Google Maps-like interface, complete with advanced filtering options.
Instant PDF Export: Once the selection is made, the Aerial is exported as a print-quality PDF, ready for distribution to brokers and clients.
Time Efficiency: What once took days can now be done in minutes, freeing up the marketing team to focus on other high-priority tasks while providing brokers with the materials they need quickly.

The Impact

The result is a significant improvement in speed, consistency and accuracy, empowering Atlantic Retail's brokers with a more timely way to visualize their markets and maintain the service they provide to their customers. The marketing team has been freed from repetitive manual tasks, allowing them to focus on higher-priority initiatives. The automated system ensures consistency across all aerials while maintaining the high quality standards required for professional real estate presentations. This transformation has enhanced Atlantic Retail's ability to help their clients make data-driven decisions quickly and effectively.